Insights

The above visual shows the complexity involved in managing a collaborative Supply Chain.

In recent times, technology has impacted the way people communicate, work and live in the world. Apart from digitally enabled sectors such as IT and BFSI, agriculture, CPG, and food processing, Distribution and supply chain operations are also on the road to digital transformation. Further, complete digital disruption has led to changes in the way businesses are functioning.

Whenever I speak with wholesale and industrial distributors, I’m almost always asked to provide assistance in improving their productivity.

Nonetheless, when I ask the next question as to what they have done to achieve it so far, an immediate response follows, which is – initiatives have been taken only to the level of operational functionality in warehouses with TMS and WMS approaches.

With Omni-Channel’s having become the ‘blitzword’ today, consumer Companies no longer consider the following operation a challenge, but a solution, i.e., Supply Chain. McKinsey raised the question as to how many organizations had a clear-cut approach with regard to omni-channel; about 80 per cent said that they were trying to make progress in that direction, with 20 per cent who considered themselves to be on the right side of it.

Born digital companies that have created platform-based business models such as Facebook, Uber, Amazon, Airbnb, etc. have become tremendously successful and created immense value. Accustomed to the new enhanced "digital way of life", consumers are less tolerant towards user experiences that do not offer interactivity, convenience, and compelling pricing models