Insights

Every enterprise must adopt a digital platform strategy to stay relevant and differentiated to their customers. Gartner in its article Every Organization Needs a Digital Platform Strategy makes a point that the digital platform strategy will vary from company to company. Some companies will develop a platform business model that encompasses providers, consumers and employees to create or exchange goods, services, and social interaction. Others might integrate with other organizations’ digital platforms.

The pace of technology and innovation continues to accelerate exponentially and this progression will continue to rule 2019, but there is a synergy and a pattern that has slowly started to emerge as enterprise digital transformation takes the central stage. A robust digital transformation framework becomes a key to have a successful digital journey.

Every organization is now undergoing through some form of Digital change. Companies are placing their future bets on how quickly they can adopt digital to their core to accelerate their growth. Individuals are also constantly challenged to keep up with the new technologies that enterprises are looking to implement. This is a great shift to how enterprises used to operate just a few years back when digital was just a buzz word. We have seen traditional businesses build multi-billion dollar businesses over a very long period of time.

IT infrastructure such as ERP, CRM, and digital commerce platform has become the backbone of enterprises, operating across industries. Fully operational and well managed IT systems are essential for business continuity. Firms often face the dilemma, whether to maintain an in-house IT team or to take services of an IT support partner.

Digital transformation is one of the favourite terms in the industry for the last few years. About “86% of the CEOs say a digital transformation is their top priority,” reports a recent Price Waterhouse Cooper study. However, the term digital transformation means something different to almost everyone. Do investments around Social, Mobile, Analytics, and Cloud make one a digital enterprise? The answer may not be a “yes” always.