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Crafting a personalized experience has been a significant differentiator for retailers. With access to digital technologies, they have had access to many solutions – easy & intelligent searches, improved navigation, recommendations, and pricing options – to create a personalized experience. Today, customers expect retailers to go a step further and create a seamless experience across digital and physical spaces. The opportunity for retailers is therefore to redefine the boundaries of engagement with customers across their journey from home to store to social-media. In a scenario where retail operations are already undergoing fundamental change, how can retailers address this new customer expectation?

Essentially, retailers need well-rounded enhancements in their landscape: gear up the retail backbone to meet new operational demands and leverage emerging technologies to leapfrog the digital experience. By taking this holistic view of the value chain, retailers can better orchestrate the entire customer journey. Sonata brings to the table experience in developing and implementing both digital retail solutions and enterprise applications across multiple retail segments - Apparel & Fashion, Groceries & FMCG, and Hard Goods. With Sonata’s expertise, retailers can chart and implement transformational solutions that help converge the digital and physical realms, thus redefining the boundaries of digital retail.

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Sonata's offerings

Retail Platforms


Sonata's industry-ready retail platforms and partner solutions from Microsoft and SAP help retailers to create value faster through industry reputed scalable platforms

Retail Framework


Platformation™, Sonata's unique approach, helps retailers to build open, connected, scalable and intelligent systems accelerating their digital transformation initiatives

Retail Services


Design, develop and implement retail solutions tailored to the unique needs of retailers leveraging our experience gained through helping a variety of retailers over two decades

industry segments

We understand that the core principles of retail and the emerging trends of digital transformation are common across retailers, but each market segment has its specific needs and priorities that need to be addressed. Our retail solutions are customized to cater to the key drivers of each industry segment – Fashion & Apparel, Groceries & FMCG, and Hard Goods.

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Brand Owners

Engaging online product content and immersive & virtual experience in stores

Optimized logistics network and warehouse operations for on-time delivery

Faster resolutions with multi-channel after-sales service and cross-sell/up-sells 

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Groceries and FMCG

Attractive product mix & configurations, and end-to-end quality tracking

Channel optimization across the supply chain reducing out-of-stock situations

Efficient fulfillment with flexible delivery models – store / hub / warehouse

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Specialty Retailers

Experiential retailing with conversational interfaces and virtual trial rooms

Consistent experience and dynamic promotions across consumer touchpoints

Smart merchandizing in line with fashion cycles, seasonality, and local needs

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Our industry-ready platforms help retailers across segments implement new-age digital retail solutions in a shorter time while also laying a foundation for faster innovation of business models.


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